6 Things Women Entrepreneurs Should Know Before They Start A Business

6 Things Women Entrepreneurs Should Know Before They Start A Business

Globally, women entrepreneurs are on the rise. For example, women entrepreneurs account for 40% of all U.S. businesses and generate $1.8 trillion in revenue annually. 

But women in business still face more scrutiny than men do as they work to start profitable companies and break into the male-dominated business world. So, what can you do to prove you belong?

Here are 6 essential tips you should know before starting a business.

Tip #1: Only You Can Define Your Worth

As a woman jumping into the world of entrepreneurship, you’re probably going to face a lot of push back. People might tell you that you’ll never make it or that your business idea can never be profitable long term. 

Some of this negativity might even come from the friends and family you thought would be behind you the entire way. Don’t let this deter you from following your dreams.

Tip #2: Don’t Hide Your Business

Don’t be shy about what you do! Let everyone know about your new business endeavor and don’t be afraid of what people will have to say about it. 

Sharing your exciting news will not only give you a boost of confidence, but it can be a great way to attract new business. 

Friends and family can’t recommend your services if they don’t know about them in the first place!

Tip #3: Maintain a Work-Life Balance

Don’t give in to the temptation to work 24/7. If you do too much, you’ll burn out and find yourself feeling miserable every day. Be sure to prioritize yourself. 

Also, be sure you’re taking regular breaks throughout the day to eat, move around, connect with your friends and unplug from the hustle of starting a business. Your mental health will thank you!

Tip #4: Don’t Fear Failure

The truth is, not everything you do is going to achieve the desired result. Some of the most successful women entrepreneurs fail, and unfortunately, you’re no exception. 

Failure is merely a part of winning, but don’t let it discourage you. Instead, learn what you can from your missteps and apply the lesson to what you do going forward.

Tip #5: Be You. Always.

Find a way to manage your business that allows you to be who you really are. This might mean you do things a little differently than what most people see as “normal” ... and that’s okay! 

If you wanted to conform to someone else’s ideals, you wouldn’t be an entrepreneur in the first place. Never be afraid to let the world see who you really are.

Tip #6: Focus on the Right Things

Focusing on the right things and saying no to distractions is the key to success for women entrepreneurs. Steve Jobs said it best “… innovation is saying no to 1,000 things.”

One of the most common mistakes all entrepreneurs make is devoting their time and attention to too many tasks, instead of focusing on a set goal. It’s easy to get caught up in “busy work,” but if what you’re doing is pulling you further away from your end goal, you’re doing too much of the wrong things.


Women entrepreneurs are winning and you have what it takes to do the same. Following these tips will help you rise to the challenge and succeed every single day, like so many other women entrepreneurs. Want the blueprint to growing YOUR business? Reserve your seat at our next Bougie Business Blueprint Webinar.

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